I SAW IT FIRST SPRING SHOOT
Having seen rapid expansion over the last 9 months, Crème were approached by fashion brand, I Saw It First, to create a stills shoot and video to kick-start their new season and support their TV sponsorship on the Lifetime Channel. Opting for one of our favourite studio loft spaces, we experimented with natural light, pink gels and lots of smoke (yes, we may have set the alarm off once or twice, okay...5 times) to create a subtle, sexy feel to reflect the brand's sassy personality.
Shoot planning and set creation is our speciality and what better way to set the spring scene than to order 100s of flowers, covering the studio floor in a sea of roses, blossom, tulips and more. Take a look at the images, the first shot below was retouched and up on a billboard the following day - skills!