Luxury menswear and footwear brand Ardent Clothing asked Crème to execute a new season still life photography campaign for use across e-commerce, digital and social media platforms. 


With product design and quality at the forefront of every shot, our creative team opted for minimal and structural sets that focussed on the product and enhanced the colour palette of the collection. Maintaining the brand’s premium feel with a strong emphasis on craftsmanship, the final imagery took Ardent’s aesthetic and brand image to the next level and will help establish their position in the market.


Concept, shoot production, direction, photography and post production by the Crème team.