NEW YEAR, NEW BALANCE

New year, new project - New Balance. One of our goals for 2017 was to shoot for New Balance and we ticked that box in the latter half of last year and continuing into this year! Creating numerous still life shoots for email, social and website usage we mixed studio and outdoor photography to create a fresh and industrial yet consistently athletic feel to start the new year.

From art direction, concept, photography and retouching, we gave New Balance the Crème package and with more projects in the pipeline, watch this space...

creme-creative-new-balance-web-2.jpg
020617_NB_FEB12557.jpg
020617_NB_FEB12574.jpg
creme-creative-new-balance-web-3.jpg
020617_NB_FEB12649.jpg
020617_NB_FEB12726.jpg
NB_NEW_YEAR_REFRESHArtboard 1.jpg

TEAM:

Client: New Balance  
Photography: Katie Nattrass-Daniels
Retouching, art direction and concept creation: Crème Creative